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10 459October 23, 2017
Si tienes una página web o una tienda online las visitas que tengas a tu página son un factor importante para que tu negocio crezca.
Hoy en día hay mucho contenido en la web, es por eso que tienes que aplicar una estrategia para aumentar las visitas a tu página, sobretodo ahora que viene Thanksgiving y Navidad.
En mi canal de youtube les comparto 4 tips para que aumentes las visitas a tu página. Entra haciendo click en el link de mi bio arriba 👆🏻👆🏻👆🏻👆🏻👆🏻
“Everyone was ‘born original,’ so rather than trying to fit into a society that stifles unique thoughts, we should be confident about what we are,” says Melvin Lamberty, founder and owner of Born Originals (@born_originals). “Our brand makes it easier to express your individuality and your style."
Born Originals is a German fashion brand founded in 2014 that specializes in customized sneakers and leather goods, both of the company’s own design as well as third-party brand products. The @born_originals’ Instagram account was launched before the brand was, and the platform – including Instagram ads as well as Stories – continues to be its main marketing platform.
"Instagram Stories is a powerful marketing tool for our brand,” says Melvin. “Users are likely to watch Stories, so we make sure they find all important release, restock and sale info there first. We often include links to make it easy for people to shop there directly, and location filters to raise brand awareness in key cities."
Melvin says that in three and a half years of daily activity on Instagram, he’s witnessed a lot of changes in the platform – and the @born_originals’ account. What advice would he offer other brands thinking about starting their own account or using Instagram ads?
"My two pieces of advice are basically to A) create good content and B) do your research about how to use Instagram’s marketing tools correctly,” he says. “Instagram can be used in many different ways and it’s often the most relevant network for B2C brands. And be clear about all the possibilities of using ads, and make use of them, since they are the future of efficient ads."
Photo by @born_originals
❗HOW TO INCREASE CLICK-TROUGHT RATE (CTR%?) ❓
Avarage CTR is the ratio of ad clicks to impressions in your AdWords campaign.
Guys, in order to have high CTR and increase the website traffic, you need to improve such things:
✅ your keywords should be relevant to you ads❗Your quality score should be at least 8/10! Write your keyword in the ad (headline, URL)
✅Your ad should be relevant to your target page❗If you have an e-store and you advertise bags, don't lead people to the purses section, for instance, only to the page with bags!
✅Check price per click and be sure that your ads are shown on the 1-3 positions on Google!
That's all for now! 😀 Follow 👉@adwordsforprofit if you haven't done it yet 😁 for more useful tips)
If you have any questions, just leave your comments or write me in Direct)
"More Stories, please!
Facts: over 200 million people use Instagram Stories each month already. Mind that Instagram Stories is just one year old! 😮 At this rate, nearly half of all Instagram users will be using Stories by the end of next year. ✨ What this means to you? Be prepared to master Instagram Stories if you want to build (and maintain) connection to your audience on Instagram. #moccatrendprediction